Segments

Segments allow you to create logical groupings of your pages based on your needs, which you can then use to make your reporting more effective and to customize the auditing suite.

If you're new to segments, watch this short video to learn what segments are and how they can turbocharge the way you do SEO:

ContentKing comes with one default segment: Important pages. This segment includes the most important pages on the website based on ContentKing’s Importance score.

However, you can also create as many custom segments as you want, based on any filter criterion or any combination of different filter criteria.

Segments are dynamic

Segments are dynamic, which means that when pages start matching the underlying filter criteria they will automatically be placed in the segment. Conversely, pages that stop matching the filter criteria will be removed from the segment.

For example, let's say you create a segment for pages within the /blog/ URL directory called "Blog articles". Now whenever you publish a new blog article it will be automatically included in this segment.

Segment suggestions

You are completely free to segment on any criterion you want, but here are some examples to get you started:

  • Indexable pages
    Use the Indexable column to create a segment for all indexable pages on your website to ensure that there are no issues with indexing your content.
  • Main categories / topics Perhaps a no-brainer, but creating segments around your main categories or topics is a great way to leverage the power of segments.
  • Recently added pages
    Filter on "less than 7 days ago" in the Discovered and create a segment for this.
  • High performers
    Connect with Google Analytics or Google Search Console and set up a segment for pages with Top 5% Pageviews.
  • Slow pages
    Filter on "more than 600ms" in the Download time column.

Creating segments

Segments are created in the Segment editor, which can be accessed in multiple ways:

Accessing the Segment editor from the Pages screen

When filtering on any column on the Pages screen, you can jump directly to the Segment editor and create the segment with the filter criteria that you’re currently using:

  1. Set the filter criteria on the Pages screen according to your needs
  2. Open the blue Active Filters toolbar by hovering over it with your mouse
  3. Click on the Create new segment button

Accessing the Segment editor from Settings

You can also access the Segment editor directly without having to configure any filters:

  1. Go to the Segments tab of the Settings section
  2. Click the Create segment button in the top-right corner of the Segments overview

Creating a segment in the Segment editor

The process of creating a segment consists of 4 steps:

  1. Setting a label
  2. Setting filter criteria
  3. Setting a size limit
  4. Saving the segment

Note: a segment can be created without a size limit (3rd step) in case filter criteria are set, or without filter criteria (2nd step) in case a size limit is set.

The individual steps are described below.

Setting a label

To set a label for a segment, follow these steps:

  1. Click the Set label button in the Label box on the right side of the Segment editor
  2. Set the color of the segment
  3. Set the short name (an icon or two characters) and the full name of the segment
  4. Confirm the label configuration by clicking the Set label button

Setting filter criteria

To set a filter criterion for a segment, follow these steps:

  1. Click the Add criteria button in the Filter Criteria box on the right side of the Segment editor
  2. Choose the column which you want to use for filtering and add it to the screen by clicking the Add this column button
  3. Set the filter value in the column according to your needs

To add more filter criteria, easily add more columns by repeating the above-described process.

To remove a filter criterion from the segment definition, click the cross icon in the top-right corner of the given column.

Screenshot of the Segment editor in ContentKing which allows you to create and edit segments

Setting a size limit

Limiting the segment size will set the maximum number of pages that the segment will contain. To set a size limit for a segment, follow these steps:

  1. Click the Set limit button in the Size Limit box on the right side of the Segment editor
  2. Choose the column based on which the pages will be sorted
  3. Set the sorting order: Descending or Ascending
  4. Set the size limit: Percentage of pages (1–99%) or Number of pages (an absolute number greater than 0)
  5. Confirm the size limit configuration by clicking the Set size limit button
Screenshot showing a window in which you can set a size limit for a segment in ContentKing

Saving the segment

Once you have set the label, the filter criteria and/or the size limit for the segment, you can save the segment by clicking the Save segment button in the bottom-right corner of the Segment editor.

Creating a Static segment

In most situations, the filters that ContentKing has out of the box are sufficient and a preferred way to segment your pages.

However, if you want to group certain pages together that can't be grouped with the filters, you can create a Static segment!

Static segments should only be used as a last resort, as opposed to dynamic segments, they don't update automatically, so they can't be used for alerting.

You can create a static segment in the following way:

  1. Go to the Segments tab of the Settings section
  2. Click the down arrow next to Create segment button and choose Static segment in the top-right corner of the Segments overview

    Screenshot showing a window in which you can specify to create a static segment
  3. Enter the URLs that you want to group into the URL box
  4. Set a label for the segment and hit the Save segment button

    Screenshot showing a window of the static segment editor

Working with segments in ContentKing

There are multiple places across our platform where you can use the segments that you’ve created.

Using segments for filtering on the Pages screen

On the Pages screen, you can use the Segment column to filter on a specific segment, and even combine multiple segments in the filter:

  1. Open the Segments filter
  2. Drag and drop the newly created segment from the Segments container to the Included in container
  3. Do the same with the default Important pages segment

Now you will only see pages that are in both segments.

Want to see pages that are in either one segment? Then toggle the AND/OR button to OR.

Or what about pages that are in one segment but NOT in the other? Simple: just drag the segment you want to exclude to the And not included in container.

Using segments on the dashboard & in the ContentKing Weekly Report

The Dashboard screen in ContentKing shows you the most important data for all scopes that are defined on the website.

You can configure which scopes will be shown on the dashboard using the Scope dropdown.

Screenshot showing the way of selecting the segments to be displayed on the dashboard and included in the Weekly Report

The scopes configuration from the dashboard also applies to the scopes included in the Weekly Report. You can read more about this here.

Using segments in Issues

There are two ways how you can use segments in the Issues section in ContentKing:

Filter out issues for a specific segment

The Segments filter in the Issues section allows you to view the issue data for a specific segment.

So for example, if you have created a segment for your most visited pages, you can easily view the most pressing issues detected in this segment using the Segments filter.

Ignore issues in specific segments

ContentKing also allows you to ignore issues in specific segments to tailor the auditing suite to your specific needs. You can read more about this here.

Using segments together with Alerts

In ContentKing you can create different alert definitions for different segments of your website with different configurations.

For example, you can set up alert definitions with the highest Sensitivity level for the most important segments on your website to make sure you are alerted about every single change in these segments. You can read more about this here.

On top of that, you can also set up alerts for pages entering or leaving a segment. This feature is very powerful as it offers a wide range of configuration possibilities, essentially allowing you to be alerted about any element on your website that is important for you.

You can read more about this here.

Managing segments

Segments overview

You can find an overview of all segments on a website in the Segments tab of the Settings section:

Screenshot showing the overview of all segments on a website in ContentKing

Editing segments

You can edit your existing segments at any time. To edit a segment, follow these steps:

  1. In the Segments overview click the settings icon next to the segment you want to edit.
  2. Edit the label, filter criteria and/or size limit according to your needs (as described above)
  3. Once done, simply click the Save changes button.

Deleting segments

You can also delete any segment that you don’t need anymore. To delete a segment, follow these steps:

  1. In the Segments overview click the trash bin icon next to the segment you want to delete.
  2. In the window that appears confirm the deletion by typing DELETE and click Delete segment.

Importing segments

ContentKing also allows you to import segments from one website to another.

Thanks to this option you don’t need to create segments from scratch on each website, but you can simply import your existing segments from one website to another.

To import segments to a website, follow these steps:

  1. In the Segments overview click the Import segments button in the top-right corner.
  2. In the window that appears, select from which website you want to import segments and click Continue to segment selection.
  3. Select the segments that you want to import.
  4. Confirm the selection by clicking the Import segments button.
Screenshot showing the process of importing segments from one website to another in ContentKing

Need help?

If you need a hand setting up the segments or you have any questions that are not covered by our documentation, don’t hesitate to contact us!