Scaling Schema implementations with Martha van Berkel

  • November 11, 2019
  • Steven van Vessum
Martha van Berkel, CEO and Co-founder of Schema App, explains how to scale up your Schema implementation without IT resources and why every website should be using Schema markup. Learn how to leverage Schema markup for better rankings!
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Kick-ass Content Marketing campaigns with Stacey MacNaught

  • October 23, 2019
  • Steven van Vessum
Stacey MacNaught explains how to create kick-ass content marketing strategies. Even when the budget is…well, not so great. Kick your content marketing game up a notch with Stacey’s tips and best practices!"
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Winning at eCommerce SEO with Luke Carthy

  • September 26, 2019
  • Steven van Vessum
Luke Carthy, freelance eCommerce SEO consultant, is widely known for his talks and articles on eCommerce SEO, and we got him to do an interview with us. Learn about Luke’s approach to winning at eCommerce SEO!"
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Scale up your SEO agency with Hannah Thorpe’s tips

  • August 2, 2019
  • Steven van Vessum
Hannah Thorpe, Business Director at Found, explains how you can scale up your SEO agency. It’s not just about finding lots of clients, it’s about finding the right ones, hiring the right people, failing fast and learning from your mistakes and more. Get an inside look on her secrets to scaling up SEO agencies!
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Technical SEO: what is it, and why is there such a growing demand?

  • July 1, 2019
  • Steven van Vessum
I think the technical side of things is the most important part of SEO! It’s like building a house; you need a good strong technical foundation to build the rest on top - the content and links. So many times I have seen a site that has really good content, and a lot of relevant links and associated authority, struggle so much to perform organic...
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Unconscious Incompetence: why it's dangerous for SEOs and how to overcome it

  • May 28, 2019
  • Steven van Vessum
So if you don’t check yourself, validate your own performance, your methods and assume you’re doing well because you have “XX years of experience”, you could be becoming incompetent and be totally unaware of the fact. Chris Green, Head of Marketing Innovation, Footprint Digital Hi Chris! Can you tell us a little about yourself? I'm Head of Sea...
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How to Win Featured Snippets Like a Boss

  • May 14, 2019
  • Steven van Vessum
Learn how to leverage the power of Featured Snippets to your advantage. Love them or hate them, these content-rich SERP enhancements have the ability to significantly uplift traffic and conversions so winning them in the right cases can result in fantastic growth. Izzi Smith, Owner, Izzi Smith Hi Izzi! Can you tell us a little about yourself? ...
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Knowledge Graph: what is it and why is it important?

  • April 24, 2019
  • Steven van Vessum
Hi there Jason! Can you briefly introduce yourself? I'm a Consultant in Digital Marketing and SEO, and I am currently traveling the world as a digital nomad. Traveling from conference to conference, living in hotels. You may have heard about my #SEOisAEO podcast where I talk to really smart people about their specialist subjects. It's really e...
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