Collaboration between agencies and clients

There are two ways in which an agency can collaborate with their clients in ContentKing:

  • Collaboration within the same ContentKing account by inviting new users
  • Cross-account collaboration using the Connected Accounts feature

Collaboration within one account

In ContentKing you never pay per user. This means that you can have as many users as you want in your account, and you can also assign different user roles with different levels of access.

Although inviting users to your account is primarily designed for collaboration with your colleagues, thanks to the option to limit a user’s access to selected websites only you can also use this method to collaborate with your clients within your agency account.

You can read more about this collaboration method in this dedicated article: Users & Roles.

Collaboration across accounts

In ContentKing you can also connect two separate accounts and collaborate between them directly, using Connected Accounts.

The Connected Accounts feature is primarily designed for collaboration between agencies and clients each of whom have their own, independent ContentKing account.

You can read more about this collaboration method in this dedicated article: Connected Accounts.

When to use Connected Accounts

The Connected Accounts feature allows your clients to have their own, independent ContentKing accounts which you can access from your agency account and manage them.

The main differences between the two methods are summarized in this table:

  Inviting the client as a user within one account Cross-account collaboration using Connected Accounts
Collaboration (sharing website data, segments, etc.) yes icon yes icon
Account ownership Agency Client
Client has full access rights no icon yes icon
Client has separate billing entity no icon yes icon
Client has separate subscription configuration (commitment, features) no icon yes icon
Client has separate page bundle no icon yes icon
Client can manage their own integrations (GA & GSC) no icon yes icon
Client has access to the Reporting API & GDS no icon yes icon

Benefits for agencies

Direct collaboration with clients made easy

As an agency, you can easily connect your account with your clients’ accounts and directly manage them. This allows you to seamlessly switch between all your client websites and share insights and data across accounts.

On top of that, you can also create new ContentKing trial accounts for your clients directly from your agency account which are already connected.

Separate account configuration

The client account is fully independent:

  • The client has their own subscription and billing entity
  • The websites in your clients’ accounts don’t take up space in your agency’s Page Bundle

Benefits for clients

Direct collaboration with your agency made easy

When you give your agency access to your account, you can seamlessly collaborate with them while having your own ContentKing account with full access.

Account ownership and full access rights

The client has full control over your subscription and can manage the access rights of all team members within your account.

Manage your own integrations

You can set up and manage your own integrations with Google Analytics and Google Search Console.

Also, you have your own access to the Reporting API and the Google Data Studio integration.

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