Understanding how Google discovers, crawls, indexes and ranks URLs is essential to mastering SEO.
While it’s unclear how Google’s systems crawling and indexing systems work exactly, based on over a decade of SEO experience, helpful insights from Google and a ton of research we’ve got a pretty good idea — and we don’t keep it to ourselves!
Typical crawling and indexing questions are:
The guides below cover all of those questions, and many more. Learn how to send the right signals to Google, so your site’s rankings continue to soar!